{"id":22127,"date":"2021-12-10T22:23:00","date_gmt":"2021-12-11T02:23:00","guid":{"rendered":"https:\/\/challenge-action.com\/sales-contact\/"},"modified":"2023-11-03T16:23:18","modified_gmt":"2023-11-03T20:23:18","slug":"sales-contact","status":"publish","type":"post","link":"https:\/\/challenge-action.com\/en\/sales-contact\/","title":{"rendered":"Sales contact"},"content":{"rendered":"\n<p>The aim of making contact is to create a positive atmosphere, a climate <a href=\"https:\/\/challenge-action.com\/en\/how-to-sell-a-product-or-a-service\/\">conducive to sales<\/a>.<\/p>\n\n\n\n<p>Some salespeople even go so far as to say that they want to make a friend of the customer by finding a common ground, called an anchor, with the person they&#8217;re talking to.<\/p>\n\n\n\n<p>Before <a href=\"https:\/\/www.dummies.com\/article\/business-careers-money\/business\/sales\/making-initial-contact-the-second-step-in-the-selling-cycle-144018\/\">making contact<\/a>, if you are in a company, you don&#8217;t waste time waiting, you observe everything that can facilitate your contact:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pictures on the wall in which you may see your interviewer<\/li>\n\n\n\n<li>Prizes won, their type, and in what year, recently or &#8230;.20 years ago. This will let you know whether your prospect is at the cutting edge of his field or living on his achievements.<\/li>\n\n\n\n<li>Trade magazines by sector and the presence of your contact person, if any<\/li>\n\n\n\n<li>The receptionist you can talk to is the one who knows the company best, since it&#8217;s her job to know where the employees are.<\/li>\n\n\n\n<li>Passers-by and their communication style<\/li>\n<\/ul>\n\n\n\n<p>So you don&#8217;t have to sit in the chair you&#8217;ve been introduced to, you can more dynamically stroll around the reception hall. If you&#8217;re sitting down, avoid deep leather armchairs from which you&#8217;ll find it hard to get up when your interviewer arrives, or you&#8217;ll miss your chance to make contact!<\/p>\n\n\n\n<p>In any case, keep your briefcase within reach of your left hand, avoid crossing your legs and be ready to stand up easily when it arrives.<\/p>\n\n\n\n<p>Let&#8217;s take a look at the steps involved in making contact to <a href=\"https:\/\/challenge-action.com\/en\/how-to-increase-sales\/\" target=\"_blank\" rel=\"noreferrer noopener\">increase your sales<\/a>:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>A look is worth a thousand words. You can say more with a look than with several sentences. It&#8217;s often the first look that counts.<\/li>\n\n\n\n<li>A smile relaxes the face and encourages positive communication. The smile also shows that the salesperson is enjoying what he or she is doing.<\/li>\n\n\n\n<li>Identify yourself and the person you&#8217;re talking to, and exchange business cards.<\/li>\n\n\n\n<li>Find an anchor to break the ice, but also strengthen the relationship and your credibility with the customer. It could be a place to live, a school, a hobby or a shared sport.<\/li>\n\n\n\n<li>Only then, once we&#8217;ve created the right atmosphere, can we get to the heart of the matter, i.e. present the objective of the meeting if we&#8217;re going to meet a customer, or ask them for their objective if they&#8217;re coming to meet us.<\/li>\n<\/ol>\n\n\n\n<p>You can then start asking questions, but here we&#8217;re getting back to <a href=\"https:\/\/challenge-action.com\/en\/discovery-on-sale\/\">discovering needs<\/a>.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The aim of making contact is to create a positive atmosphere, a climate conducive to sales. Some salespeople even go so far as to say that they want to make a friend of the customer by finding a common ground, called an anchor, with the person they&#8217;re talking to. Before making contact, if you are [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19718,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-22127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sales contact<\/title>\n<meta name=\"description\" content=\"The importance of making contact in sales, how to succeed, the right attitudes, steps, techniques and tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/challenge-action.com\/en\/sales-contact\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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