DISC sales method
The DISC sales technique has been very popular in recent years, and is based on the analysis of customer profiles in order to optimize communication and persuasion. Principles of the DISC sales method The technique is a psychological analysis of the customer: From this, we determine four types of buyer to whom we address ourselves […]
SOS global solution
The SOS global solution sales technique is an advantageous replacement for cross-selling and upselling techniques, thanks to a global solution that will best satisfy the customer through a combination of products and services that you offer because you are the specialist in your field. The idea is not to try to add one additional product […]
Sources of information on the war in Ukraine
Many people are keeping abreast of what’s happening in Ukraine, but are often a little bewildered by contradictory information and forecasts, without being able to assess their veracity or origin. Here’s a short guide to the information you’ll need. The different sources of information There are four main sources of information: It’s worth noting that […]
Sales preparation
To increase sales, the best preparation enables the best improvisation during the sale itself, which is the first step to success.
Sales contact
The aim of making contact is to create a positive atmosphere, a climate conducive to sales. Some salespeople even go so far as to say that they want to make a friend of the customer by finding a common ground, called an anchor, with the person they’re talking to. Before making contact, if you are […]
Teleworking: where will the office be tomorrow?
Telecommuting, or remote working, will become the norm, but in a controlled way that respects teamwork within the organization. The advantages of teleworking The forced choice of telecommuting has led to the discovery that it offers numerous advantages for both companies and employees: Disadvantages of telecommuting/remote working The advantages have their corollaries and they are […]
Why distance selling by videoconference
Remote sales via webinar is the practice of organizing a remote sales meeting using video conferencing to avoid the need for the salesperson or customer to travel. It’s also known as a virtual sales meeting, or videoconference. Why remote sales meetings Distance selling becomes a basic skill for all competitive sellers, even a necessity in […]
Business coaching
There is some debate about the usefulness of business coaching. Some companies believe that their employees are experienced, sometimes even more so than the managers, and that this would be a waste of time. Others feel that a manager who has to supervise a team of 12 people, each doing a different technical job, can’t […]
Terrorist attack: what to do
What to do in the event of a terrorist attack and how to survive. Our specialty is synthesizing guides and arguments in the field of sales, marketing and business, but current events lead me to synthesize solutions in terms of safety, I also add my experience in combat sports whose principles are the same, whatever […]