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Expert guides

Articles on the latest trends in business, sales, customer service, web, SEO and management.

5 tips for successful small business web marketing

SMEs and start-ups are all the rage these days. These companies are highly valued, characterized by their dynamism and perceived as veritable idea factories.But small businesses don’t always have access to large financial resources, so they have to be particularly creative when it comes to marketing and sales strategies.On the web, it’s particularly complex to […]

SEO or AdWords

The big question on the minds of marketing managers and business founders is whether to invest in an SEO or Adwords strategy. Both are part of SEM (Search Engine Marketing), but offer very different advantages, and we’ll take you through them. Defining campaign types SEO (Search Engine Optimization) is also known as natural search engine […]

Preventing drowning at sea

If this article on how to avoid drowning saves one person, I’ll be happy. According to prevention specialists, 90% of adult drownings at sea are caused by swimmers exhausted trying to get back to their starting point in currents.The sea is the place where most drownings take place, so here are a few simple solutions […]

Why you should try Qwant for your searches

Qwant, the French search engine. Today, the three biggest search engines are Google, Yahoo and Bing. They know everything about you, even the searches you want to keep secret. There’s no doubt that government agencies are able to obtain the contents and know you better than you know your parents. Do you want to go […]